The number of active, healthy oldsters is large–and increasing. We are not a niche market. And businesses should take note: We are good customers often with more free time and discretionary income than younger people.
Once Apple products could be used without ever reading a manual. Today, Apple’s products violate all the fundamental rules of design for understanding and usability
Physical controls are by far the easiest to control–safer too, especially in safety-critical tasks such as driving a car, but they are disappearing. Why?
Are elderly people handicapped? Maybe, but so is a young, athletic parent while carrying a baby on one arm and a bag of groceries in the other (and perhaps trying to open their car door).